Internet Ad Spend Creeping up on TV
The most interesting part of this article is the number showing … This is a question that I am always asked “ how much should my company spend on Internet advertising?” We have some clients spending from 1- 100%, however here is the national average.
“The Internet attracted 3.6 percent of total ad spend in 2004, up from 3.2 percent in 2003.”
- http://www.clickz.com/news/article.php/3498486 ClickZ News By Kevin Newcomb |
The New York Times announced it will start charging for some online content, beginning in September. The new, premium level of membership
will be called TimesSelect. Home-delivery subscribers will automatically receive TimesSelect membership; for non-subscribers, it will cost
$49.95. Most news, features and multimedia on the Times' site will remain free.
Business Wire, 5/16, 5/13
http://www.nytco.com/;
http://www.editorandpublisher.com
Today, .Com Marketing, a full service interactive advertising agency launches their own blog to voice thier views about Internet marketing and create discussions.
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http://commarketingblog.blogspot.com/